Why Fashion


Three of the most common questions I get asked as a lecturer and as a designer, is’ is there a future in the fashion industry? Is it sustainable? And will I find a job?’ Well to answer these questions we need to understand fashion and its roll within the industry.

What is fashion?

Fashion is a language which tells a story about the person who wears it, fashion is revealing, and clothes reveal what groups are in. Fashion is something we deal with every day, even the people that don’t care, what you choose to wear every morning says a lot about you and how you feel that day. Fashion and cloths also separate people in groups, such as Judges Wear robes, brides wear wedding dresses, and orthodox Jewish men wear long black suits, athletes wear sportswear, and many more. So unless a law is issued which prohibits clothes, we all need clothes every day.

Why is fashion sustainable?

Fashion is big business; more people are in involved in buying, selling, and the production of clothing than any other business in the world. Every day, millions of workers design, sew, dye, style and transport clothing to stores. With the aid of ads on busses, billboards, and magazines, constantly reporting what musicians, actors, political figures and royalty are wearing, we are given solutions on what to wear, either consciously, or subconsciously.

Will I find a job?

No job will knock on your door! You go out and find it! And yes you will find a job, as fashion is such a diverse profession, the possibilities are vast. Studying Fashion will open the paths to professions such as: Fashion designing, Fashion technician, Textile designer, fashion merchandise, manufacturing, whole sale, retailing, Stylists (Magazines, TV, photoshoots) ,Fashion editor, Fashion communication, and Fashion Blogging and many more.

Why study fashion at Alexander College?

Studying Fashion here at Alexander College gives you a huge advantage. You are able to get a BA Fashion degree in 3 years with an English institution The University of the west of England Bristol, one of the top 15 fashion programs to study. Another huge advantage is the academic staff are all involved and connected within the industry, which give students the advantage, of constants collaborations and interactions with in the industry. Most students have job offers, the same night of their final show. Constant support is offered to our students even after they  graduate. “ BELIEVE IN YOUR SELF AND WE WILL SHOW YOU THE WAY”

Pantelis Pantelis

Fashion Designer, Course Leader BA(Hons) Fashion

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